Spanish tennis sensation Carlos Alcaraz has stepped into the world of advertising with a quirky commercial promoting a protective facial sunscreen. The commercial, which features Alcaraz in an unexpected role, showcases his versatility beyond the tennis court.
The commercial promotes “Fusion Water MAGIC by ALCARAZ,” a photoprotector co-created by ISDIN and Carlos Alcaraz himself. Marketed as an ideal sunscreen for sports enthusiasts, the product boasts an ultra-light texture specifically formulated for athletic activities.
Highlighting its key features, the commercial emphasizes the sunscreen’s SPF50 protection and its resistance to sweat, making it a suitable choice for individuals engaged in outdoor sports like tennis.
Carlos Alcaraz appears in the weird commercial for a protective facial sunscreen …
quite the actor 😂😂 pic.twitter.com/Z1DAveZOTm
— Tennistonic (@tennistonic) April 16, 2024
Alcaraz’s involvement in the creation and promotion of the sunscreen underscores his growing influence both as a tennis player and as a brand ambassador. His endorsement adds a personal touch to the product, resonating with fans who admire his dedication to his craft and his commitment to health and wellness.
Carlos Alcaraz in 2024
Currently ranked no.3, Alcaraz played his last match on the 28th of March when he lost to world no.10 Grigor Dimitrov 6-2 6-4 in the quarter in Miami (draw).
During this season the Spaniard has a 15-4 match record. This year, Alcaraz lifted the trophy in Indian Wells.