The Next Gen Finals could not start in the worst possible manner.

In fact, for some strange reasons, the organization has chosen an extremely trashy way to make the draw of the event as the players had to pick a model that would have shown on some part of her body the group of the choosing player (???).

Of course, this has attracted critics from all over the world, and the ATP and Red Bull (a partner) had to come out with a joint communicate to apologize for what has happened.

The communicate

“ATP and Red Bull apologize for the offense caused by the draw ceremony for the Next Gen ATP Finals.

The intention was to integrate Milan’s rich heritage as one of the fashion capitals of the world. However, our execution of the proceedings was in poor taste and unacceptable. We deeply regret this and will ensure that there is no repeat of anything like it in the future.”

The question is: “Who was the genius that has developed this stuff?”.

Baffling.

The ATP NextGen Milan draw ceremony made players select models to determine their groups. Stunningly uncomfortable, cringeworthy and trashy. pic.twitter.com/g63OfK5IOK

— Ben Rothenberg (@BenRothenberg) November 5, 2017