British tennis star Emma Raducanu is preparing for major changes both on and off the court. Focused and motivated to rediscover her potential, she enters the new year with fresh energy and determination. According to media reports, Raducanu is leaving Nike and will begin wearing Uniqlo apparel from the upcoming season.
A shift from Nike to Uniqlo
Raducanu had been under contract with Nike for many years, but her decision to move to Uniqlo signals a new direction in her career. For Uniqlo, the partnership represents an opportunity to align with one of tennis’s most recognizable young talents. For Raducanu, it is a chance to represent a brand with global popularity and a strong reputation in sportswear.
Lessons from the 2025 season
The 2025 season showed signs of progress compared to the previous year. Raducanu reached the semifinals of the Washington Open and advanced to the quarterfinals of the Miami Open, proving she can compete with the world’s best. Her victory against Naomi Osaka in Washington was a standout moment, reinforcing her ability to rise to big occasions.
Preparing for 2026
Despite these achievements, Raducanu’s ambitions extend far beyond quarterfinals and semifinals. She has acknowledged the need to analyze her mistakes and refine her approach for 2026. With the support of her fans and her coach, she is determined to take the next steps toward consistent success.
Staying healthy and building consistency
In a recent interview, the 23‑year‑old emphasized her priorities: “My main goals are primarily to stay healthy, work on consistency and integrate key moments in the game.” These objectives reflect her awareness that physical resilience and mental focus will be crucial in the demanding seasons ahead.
Looking ahead
As Raducanu embarks on this new partnership with Uniqlo and prepares for the challenges of 2026, her journey remains one of resilience, adaptation, and ambition. Fans and analysts alike will be watching closely to see if this new chapter brings the breakthrough she has been striving for.
Emma Raducanu in 2025
Now ranked no.29, Emma played her last match on the 14th of October when she lost to world no.169 Lin Zhu 3-6 6-4 6-1 in the 1st round in Ningbo (draw).
At the moment, during this season Raducanu has achieved an overall 28-22 record. Emma Raducanu’s most significant result of this year was reaching the semifinal in Washington.
