AI cameras are gaining popularity in padel for their ability to record matches, generate highlights, and deliver performance analytics. Cesc and Julian explored how these platforms are transforming club environments by automating content creation and offering real-time insights.
“It’s not just about filming anymore. It’s about creating a complete experience for players and fans,” said Julian, highlighting the shift from passive recording to interactive engagement.
Balancing cost and long-term value
The discussion turned to whether AI cameras are a worthwhile investment for padel clubs. While the initial setup can be costly, Cesc emphasized the strategic benefits, including monetizing content and improving player retention.
“If you run a club and want to stand out, this is the path to take,” said Cesc, pointing to the potential for revenue through subscriptions and branded media.
A tool for player development
Beyond entertainment, AI cameras offer valuable coaching tools. By analyzing movement, shot selection, and positioning, clubs can provide tailored feedback to players.
“Players love watching themselves on court—it’s both a motivation and a learning tool,” Julian noted, underscoring the psychological and technical value of video analysis.
Technical challenges and readiness
Despite the enthusiasm, both hosts acknowledged that AI cameras still face limitations. Lighting conditions, camera angles, and software calibration can affect performance, and not all clubs may be equipped to manage the learning curve.
“It’s not plug-and-play yet, but we’re getting there,” said Cesc, recognizing the rapid pace of development.
Looking ahead
As padel continues to grow globally, AI cameras are poised to become standard in modern clubs. While not every facility may be ready today, the direction is clear.
“It’s a matter of vision. If you want to prepare your club for the future, this is the way forward,” Julian concluded.