Jannik Sinner’s decision to skip the Davis Cup Finals has sparked a wave of criticism in Italy, culminating in a formal request from Codacons, the national consumer rights association, to revoke all official awards and recognitions previously granted to the tennis star.
Codacons’ statement and demands
In a strongly worded release, Codacons described Sinner’s absence from the national team as a betrayal of Italy and its tennis fans. The association acknowledged that athletes have the right to manage their careers and prioritize personal or financial interests, but argued that such choices must be consistent with their public roles.
“Sinner’s decision to skip the Davis Cup is a slap in the face to Italy, to Italians, and to millions of passionate tennis fans,” Codacons stated. “You cannot represent Italy when it’s time to receive official honors, and then make sporting choices that go in the opposite direction.”
Codacons has formally requested the withdrawal of several honors, including Sinner’s appointment as “Ambassador of Sports Diplomacy” by the Italian Foreign Ministry, the Collare d’Oro for sporting merit awarded by CONI, and the honorary citizenship granted by the city of Turin.
Criticism of commercial priorities
The association also took aim at Sinner’s growing presence in advertising campaigns, suggesting that his focus on endorsements may be detracting from his national responsibilities.
“If Sinner spent less time filming commercials for every product imaginable, perhaps he’d better represent his country both in and out of sport,”
Codacons concluded.A divided public reaction
While Codacons’ stance has stirred debate, many fans and commentators have defended Sinner’s decision, citing his packed schedule, recent injuries, and the need for recovery ahead of the ATP Finals. Sinner has not responded publicly to the association’s statement.
The controversy highlights the tension between individual career management and national representation, especially for athletes in high-demand global sports. Whether institutions will act on Codacons’ request remains uncertain, but the debate over Sinner’s role as a national figure continues to intensify.
ATP Vienna - Jannik Sinner's projected path
Jannik Sinner in 2025
Ranked world no.2, the Italian played his last match on the 5th of October when he had to retire when playing against world no.28 Tallon Griekspoor in the 3rd round and the scoreline was 6-7(3) 7-5 3-2 .
This year Jannik has managed to achieve a composed 43-6 record. Sinner has won 3 titles in 2025 at the Australian Open, Wimbledon and Beijing. The Italian was the finalist in Rome, French Open, Cincinnati and U.S. Open.
Sinner will compete next in Paris (Rolex Paris Masters). He will start to play the tournament from the main draw that will commence on the 27th of October.