Jessica Pegula founded her skincare brand, Ready 24, during a challenging period in her tennis career. While recovering from hip surgery, she found herself with time to reflect and explore new interests. That downtime led to the creation of a skincare line tailored for people with active lifestyles. Pegula personally oversaw product development, tested ingredients, and wrote the labels herself. Her hands-on approach helped shape the brand’s identity from the ground up.
Managing Dual Roles as Athlete and Entrepreneur
Balancing a professional tennis career with business responsibilities is no small feat. Pegula has described the challenge of juggling training, tournaments, and media obligations alongside managing Ready 24’s operations. She initially ran the brand almost solo, handling everything from social media to website design. As her tennis career soared, she recognized the need for support and began planning to hire a full-time team to help grow the business.
Staying Grounded Through Structure and Passion
Pegula’s success in both arenas stems from her structured mindset and passion for excellence. She’s known for being a perfectionist, which drives her to maintain high standards in everything she does. Whether she’s preparing for a Grand Slam or refining a skincare formula, she brings the same intensity and focus. Her ability to compartmentalize tasks and stay organized allows her to thrive in both worlds without compromising either.
Building a Brand That Reflects Her Lifestyle
Ready 24 isn’t just a business venture—it’s a reflection of Pegula’s personal experience. As a professional athlete, she understands the toll that travel, sun exposure, and physical exertion can take on skin. Her brand offers simple, clean products designed to meet the needs of people constantly on the move. This authenticity resonates with customers and reinforces her credibility as both a founder and a user of the products.
Looking Ahead with Strategic Growth
With plans to expand Ready 24 by bringing on dedicated staff, Pegula is positioning the brand for long-term success. She remains deeply involved in its direction while continuing to compete at the highest levels of tennis. Her journey illustrates how athletes can leverage personal experiences into meaningful ventures, all while maintaining peak performance in their sport.
Pegula at the U.S. Open, ranking, and results in 2025
Now the world no.4, Jessica achieved a composed 42-16 match record in 2025. The American is now competing at the U.S. Open where she ousted the world no.102 Mayar Sherif 6-0 6-4, the world no.80 Anna Blinkova 6-1 6-3, the world no.132 Victoria Azarenka 6-1 7-5, the world no.58 Ann Li 6-1 6-2 and the world no.62 Barbora Krejcikova 6-3 6-3.
Jessica Pegula will square off with the world no.1 Aryna Sabalenka in the semifinal on Thursday at 7:00 pm on Arthur Ashe Stadium. Their current record is 7-2 for Sabalenka.
The American has won 3 titles in 2025 in Austin, Charleston and Bad Homburg. Jessica was the finalist in Adelaide (Adelaide International) and in Miami (Miami Open).
Jessica won 10 titles in her career: 7 on hard courts, 1 on clay courts and 2 on grass courts. (See the list of her titles)