Eugenie Bouchard is about to play her first round in Lyon, where she was awarded a wild card for the main draw. The Canadian beauty has recently signed with a new sportswear company, New Balance, to commence a new journey.
About Social Media and Instagram
Genie Bouchard had a rather peculiar tennis career. Genie had an amazing 2014 when she reached a world no.5 career-high following the semifinals at the Australian Open and the Roland Garros, and the final in Wimbledon.
Things started to go down and hard in the following years as she was even struggling to stay in the top100. However, Genie Bouchard’s fantastic appearance and her sparkling character helped her to amass a rather big army of followers on social media. Genie has 2.1 million followers on Instagram and 1.6 million on Twitter. Eventually, this huge following became the biggest asset for Genie.
During a recent interview, Genie explained that she is well aware of the importance of social media for her career:
“I can’t pretend that is not a part of my life. I am very aware that I am in the public eye. The first thing any company asks is how many followers I have on social media. It is definitely something on my mind every time. I think it is a great tool. I love engaging with the fans and it can be so direct,” she commented.
“It is a part of my life and I use it like I would anyway with my friends and sisters and a lot of people are going to see this and I can show them what I am doing behind the scenes.”
Next vs. Sasnovich in Lyon
Genie Bouchard is about to face Aliaksandra Sasnovich in Lyon. They have never played each other so far. This will be Bouchard’s only 3rd match of the year. Genie failed to qualify for the Australian Open main draw so as to miss the entire swing Down Under.
Eugenie Bouchard in 2021
Ranked world no.143, the Canadian played her last match on the 12th of January when she capitulated to Yue Yuan 6-2 6-4 in the qualifications of the Australian Open Qualifying (draw).
Presently, during this year Bouchard achieved a composed 1-1 record.
Aliaksandra Sasnovich in 2021
Ranked world no.96, the Belarussian played her last match on the 15th of February when she lost to Gabriella Da Silva Fick 6-3 2-6 7-6(6) in the 2nd round in Melbourne (draw).
Until now, during this year Sasnovich owns an overall 3-4 match record.
