Serena Williams pledges profit of Unstoppable Collection to support black small-business owners

Serena Williams donates profit of Instoppable collection

Serena Williams has always been extremely active in supporting and funding the black community. The American icon is well aware of the issues that a black person has to face especially in the US to emerge.

Serena is quite involved in fashion and in funding small and medium entrepreneurs and she has just decided to combine the 2 things. Therefore, as stated on Instagram, Serena will donate the profit of her “Unstoppable Collection”

“NEW Our exclusive capsule UNSTOPPABLE is here! Now through August 5, we’re proudly donating all net proceeds of our Unstoppable Collection to Opportunity Fund’s Small Business Relief Fund, to provide support directly to Black small-business owners. ⁠⠀

The design is a polished circle — a symbol of serenity and unity — with one glittering round diamond (because we all need a little ✨) ⁠⠀

We thought a lot about which single, meaningful word would energize us most right now… we chose “unstoppable” because it’s so optimistic and strong — and who doesn’t need that kind of inspiration?⁠⠀

In sterling silver & diamonds, $100.,” read the statement on Instagram.

 

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Serena Williams in 2020

Serena Williams Stats info

Ranked world no.9, the American played her last match on the 8th of February when she lost to Anastasija Sevastova 7-65 3-6 7-64 in the Rubber 4 of the Fed Cup.

Presently, this year Serena Williams has a 8-2 win-loss record. Serena conquered 1 title in Auckland.