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The world’s biggest sports store chain, DECATHLON, wants to make a big splash in the lucrative Indian padel market. DECATHLON wants to take over 75% of the padel market share by 2026 and grow its business by over 300%. This will completely change the way the sport is played in India.
Padel is a racquet sport that combines tennis and squash. It is becoming more popular in India because it is easy to learn and play. Padel is easier on the body than some other racquet sports, so it’s fun for a lot of different types of players, from beginners to experienced athletes. Because of this growing interest, DECATHLON is working harder to make sure that everyone in the country has access to high-quality, low-cost padel equipment and facilities.
DECATHLON wants to reach this goal by putting a lot of money into building up padel infrastructure. The number of padel courts is expected to grow a lot in big cities like Bangalore, Mumbai, Delhi, and Hyderabad. By the end of 2024, there will be over 200 courts across the country. This addition will not only meet current needs, but it will also make people want to play the sport even more.
The fact that DECATHLON opened its first padel court in North Bengaluru shows how much the company wants to support padel in India. In order to make the sport more accessible to a wider audience, this state-of-the-art facility has great amenities and great playing areas. Furthermore, DECATHLON stores in Delhi, Mumbai, Bangalore, and Gujarat currently sell a variety of padel rackets. They have plans to increase their product line to include professional-grade equipment as well as rackets designed specifically for children and women.
Racket Sports Leader at DECATHLON India, Chitransh Srivastava, stressed that the company’s commitment to promoting healthy lifestyles and building community relationships through sports. “India’s fast growth in pédal shows how much people love racquet sports and how interested they are in trying new team challenges.” “At DECATHLON, we want to get people moving through sports and make padel available to everyone,” he said.
India is a great place to become a major center for padel because it has a long history of racquet sports and tennis is very popular there. There are about 27 million racket sports players in India right now, and more and more of them are interested in padel as a hobby. This trend shows how big the sport’s potential is and how bright its future looks in the Indian sports market.
DECATHLON’s planned growth and investments in padel infrastructure will be very important for the growth of the sport in India. DECATHLON wants to make padel a popular sport in India by giving people access to high-quality, low-cost equipment and facilities that are among the best in the world.